Playson goes live with St8 partnership to expand in Europe  

Playson, a rapidly expanding digital entertainment provider, has enhanced its distribution in the European market by partnering with B2B aggregation platform provider St8. This collaboration allows St8’s affiliated operators to access a wide range of Playson’s best-performing games through an easy-to-use API, significantly improving the quality of their offerings. This involves the incorporation of well-known games like Coin Strike: Hold and Win and Energy Coins: Hold and Win, along with the new releases Pink Joker: Hold and Win and Lightning Clovers: Hit the Bonus. St8 has decades of expertise in B2B iGaming, providing quick and scalable solutions, and will initially introduce Playson’s acclaimed portfolio in Estonia and Finland, with more European locations set to be revealed. This partnership highlights Playson’s growing global presence and its capacity to serve extensive operator networks. By providing captivating titles with popular features, Playson is reinforcing its standing as a prominent player in the European iGaming industry. Cristhian Andre Zito Sudoarg, Sales Manager at Playson, stated: We are excited to collaborate with St8 and enhance its expanding collection with our engaging content. As we proceed through a time of significant commercial expansion in Europe, partnerships with companies like St8 enable us to further extend our distribution into new markets and audiences. Alex Zvezdochkin, COO of St8, stated: We are excited to share that we have integrated Playson as our newest games provider, representing a significant achievement for us. We are consistently seeking to attract top game studios to St8, and Playson definitely belongs in that group. The titles are now accessible to St8 operator partners, along with all the usual features and functionalities, including our custom selection of thumbnails.