SOFTSWISS Marketing and Customer Service to be recognised as the best  

SOFTSWISS, a top technology provider of iGaming software with more than 15 years of experience, has won awards for Best Advertising and Marketing Campaign and Best Customer Service at the European iGaming Awards 2025. The event took place in Barcelona and honors outstanding companies in the online gaming industry. SOFTSWISS was recognized for its dedication to innovation across various areas, including products, customer support, and marketing efforts. The innovative strategy has built the company’s reputation in the European iGaming sector. Launched in October 2023 in Malta, the acclaimed ‚Grab Success‘ campaign has once more garnered the attention of experts following its victory at the EGR Marketing & Innovation Awards 2024. To improve brand awareness, the campaign showcased the Maltese crab as a strong symbol of determination, along with important visuals of the company’s top executives to build audience trust. The incorporation of AR technology brought this idea to fruition, enchanting iGaming experts around the globe. Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, explains: We take pride in having our marketing efforts recognized by the industry. The ‚Grab Success‘ campaign delivered impressive results, thanks to its powerful visual appeal and strong metrics indicating significant engagement with our target audience both online and offline. We aim to create campaigns that resonate with our audience’s dreams and embody the creative essence and cutting-edge technologies of SOFTSWISS. The Best Customer Service award recognizes SOFTSWISS Managed Services, which offers a comprehensive range of customized solutions to ensure an optimal experience for players. 

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