Altenar appoints Matthew Ferrara as Sales Manager  

Altenar has named Matthew Ferrara as Sales Manager to promote growth in the North American iGaming sector. Prior to this, Ferrara spent two years in Croatia as a live trader for US sports at Superbet before returning to the U.S. to work as Business Development Manager at Kero Sports, where he focused on outbound sales and strategic partnerships. Now located in Miami, he will enhance Altenar’s sales team and concentrate mainly on North America as the sportsbook provider aims to broaden its reach within the regulated markets of the region. This significant hire demonstrates a major commitment from the provider, following the appointment of Sam Hill as Sales Director last year. Charlie Williams, Commercial Director at Altenar, stated: We are excited to welcome Matthew to our team to enhance our sales efforts in North America and other markets. He has a deep understanding of operators‘ needs and will be an important asset as we aim to attract more clients from North America. Matthew Ferrara, Sales Manager at Altenar, stated: My past positions have provided me with a solid understanding of the challenges faced by sports betting operators and their needs in a sportsbook solution. Altenar’s product is highly attractive, and I’m eager to connect with potential new clients to showcase our capabilities. 

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